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S4E30: The Power of Stories in Building Remarkable Culture

S4E30: The Power of Stories in Building Remarkable Culture

Can remarkable workplace cultures grow and flourish through the power of stories? Dee Ann Turner, CEO of her own consulting firm, Dee Ann Turner, LLC, and author of a new upcoming book, Bet on Talent: How to Create a Remarkable Culture That Wins the Hearts of Customers shares the answer. This incredible leader helped make Chick-fil-A restaurants a true, ongoing success!


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In this episode:

  • “Remarkable cultures are created and nurtured through the power of stories.”
  • Storytelling is a great way to pass culture from one generation to another within the organization—it illustrates the principles in a real-time and real-life way that resonates and is memorable.
  • There has never been a season that finding and keeping talent has been more difficult.
  • The goal is to win the hearts of the people you serve.
  • There are two critical elements needed to accomplish that goal:
    • 1. The foundation of a remarkable culture that includes the elements of a meaningful purpose, a challenging mission and demonstrated core values.
    • 2. Selecting, Stewarding and Sustaining Extraordinary Talent. Those two items combine to create amazing customer experiences. When those experiences are repeated again and again, then the customer service becomes legendary. 
  • A remarkable culture is known by its principles.
  • A toxic culture is smothered in rules.
  • Remarkable cultures don’t flourish in environments that are self-centered and it is all about self-advancement and achievement.
  • Remarkable cultures flourish when people use their individual skills and talents to complement one another to accomplish the bigger goals of the organization. 
  • The foundation of a Remarkable culture is built on trust and trust is critical to forming a successful team.

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